Castleford ‘s cheese connoisseurs are currently doing their very own Tour de France.
Representatives of Cryer and Stott have embarked on a French fromage foray celebrating the world’s greatest bike race.
Director Richard Holmes and business development manager Jemma Flowers flew out on Tuesday to celebrate the 100-day cultural festival, which counts down to the Grand Depart in Leeds on July 5.
The Allerton Bywater cheesemongers’ trip includes visiting six towns and cities throughout France, all of which are twinned with towns in Yorkshire along the route.
Mr Holmes said: “This started as a bit of fun but some other Yorkshire companies got wind of our idea and it’s just snowballed.
“We’re really lucky to have secured some fantastic partners in the form of Leeds Bradford Airport and Jet2.com. It’s their involvement that has made our ‘cheese dream’ come true.”
The Cryer and Stott duo will be collecting local cheeses in every town and city they visit. They will also be collecting recipes and discovering the story and the people behind each town’s cheesy creations.
They will also be showcasing an artisan Yorkshire cheeseboard at The British Embassy in Paris.
Ms Flowers said: ‘’It’s amazing. We will be meeting Suzanne Ricketts, the ambassador’s wife, and the embassy’s head chef, Cedric Magri, to put together a Yorkshire cheese menu. I am so proud that the ambassador has embraced the Tour De France coming to Yorkshire and is welcoming Cryer & Stott into the embassy.”
Once back on home turf, they will be touring Yorkshire and doing cheese-tasting master classes. These will educate cheese fans, tell the story of their journey around France and celebrate their favourite Yorkshire cheeses.