'Package for Sandy' Morrisons fights back against period poverty

The ‘Package for Sandy’ initiative was created and launched by Community Champion, Emma Parkinson, who saw the need for the service in her local area.

The initiative is now being rolled out nationwide across all Morrisons stores in the UK in a bid to beat period poverty.

Customers in need can now go to any Morrisons customer service desk nationwide and ask for a package for ‘Sandy’ or a ‘period product pack’. The customers will then be given a free discreet envelope with sanitary products and no questions asked.

The package is made up of a brown paper bag with two single sanitary towels and offers discreet support for those who may be in emergency need or are struggling for sanitary products.

Emma Parkinson, Community Champion at Morrisons, said: “Period poverty is a real problem and going to a school in a predominantly low-income area gave me an insight into what it’s like to have no access to sanitary wear.

"It’s shocking that young girls and women go without sanitary products through no fault of their own so I’m really pleased that we at Morrisons can help to support those in need across the whole of the UK.”

Following the success of the recent Buy One Donate One campaign on sanitary products, Morrisons is also donating 125,000 sanitary products which will be distributed to local charities by community champions nationwide.