Wonder of Wakefield celebrates city as shopping destination

Wonder of Wakefield - Carol and Pauline Feather

The Wakefield City Centre Partnership (WCCP) – a committee of business owners – have set up the Wonder of Wakefield campaign.

It aims to promote the city as a shopping destination and inform people about events.

WCCP co-chairwoman Sara Hassan said they want to help give Wakefield an identity, which can be used beyond Christmas.

She said: “We are hoping to bring the people of Wakefield something special, including more family-friendly events, loads of great special offers and some exciting products.

“We want to put Wakefield back on the map as a destination and give people more reasons to enjoy the shops, restaurants, bars and arts venues that the city has to offer.”

Retailers kicked off the initiative by creating a food trail around the city, which features one-off festive treats.

The products and businesses taking part include:

- Milkshake from Grind

- Beer from JD Wetherspoon (The Six Chimneys)

- Dessert from Iris

- Cocktail from Hogarths

- Truffle from Feathers Confectionery

- Twist on a pulled pork flatbread from Grill Pit

- Fizz cocktail from The Treehouse

- Cake from Deli Central

- Handmade bauble from Created in Yorkshire

- Brownie from Create Café

- Chutney and a marmalade from Created in Yorkshire

- Special hot chocolate from Esquires Coffee House

- Festive latte from The Hepworth Café

Carol Feather, owner of Feathers Confectionery, has created a mince pie truffle.

She said: “I think the Wonder of Wakefield is a really good idea and hopefully it will bring a lot of people into the city. The feedback on the truffle has been absolutely marvellous. People love them.”

The WCCP will also launch the Wonder of Wakefield Christmas guide – a booklet on new events. It will be distributed across venues in the city.

For more information about the Wonder of Wakefield email [email protected], like The Wonder of Wakefield on Facebook or follow @WakefieldCCP on Twitter.

Use the hashtag #WOW to share pictures of the food trail and the tasty treats.