Marketing boost for Rovers

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LEEDS-based advertising and design firm Beautiful Minds have become the official marketing partner of Featherstone Rovers.

They will offer expertise and support to the Featherstone’s “Destination Super League” campaign over the next two years and beyond.

Beautiful Minds are currently working with Welcome to Yorkshire, Magimix, ADT, Leeds Brewery, Royal Caribbean Cruises and Showcase Cinemas and have worked with the Rugby Football League, Leeds United, Jet 2 and William Hill in the past.

Rovers chairman Mark Campbell said: “We are really looking forward to working with Beautiful Minds who have a proven track record of delivering results for many illustrious organisations.

“Sometimes as a club in the past we have been guilty of not promoting what we are doing at Featherstone Rovers very well and getting our message across.

“Working with Beautiful Minds will allow us to communicate more effectively with not only our own supporters but the wider rugby league community and the public as we strive for Destination Super League.”

Stuart Arundel (pictured), creative partner of Beautiful Minds, said: “We are delighted to be forming a partnership with Featherstone Rovers and look forward to starting the journey towards Destination Super League.”